Falcon Entertainment Re-launches Jocks Line

By CJ on October 3, 2007

On the eve of its 35th anniversary Falcon Entertainment announces the re-launch of its Jocks line of films with “Road Trip Vol. 1–Russian River” (JVP124), releasing October 15th. Helmed by Director Peter Romero, Jocks will feature young, new performers in the industry; placing them in a variety of non-scripted situations. Romero will direct and shoot each film with the assistance of a condensed crew. The resulting films will be released on DVD as ‘pro-am’ features. All Jocks films will be designed so that individual scenes can be viewed online as well as combined in the DVD product. Romero, known for his work as a director and photographer with Catalina Video commented, “I am honored and excited that Falcon Entertainment has given me the opportunity to help them re-define Jocks as a ‘pro-am’ product. Looking back at Jocks prior to its 2005 hiatus, I knew I had some big shoes to fill. Taking the line in a wholly different direction is a challenge I’m honored to accept.”

Starting with ‘road trip’ themed films, Romero and crew will take advantage of the vast opportunities offers for outdoor sex. Falcon Entertainment President and CEO Todd Montgomery comments, “Jocks will enlist models 18-22 years of age who have a very natural look–featuring them in as many natural settings as possible. When we decided to revamp the Jocks line we knew we wanted to put the performers in real-world situations so they could interact with each other in a more natural and unscripted way. Our job is to find the right place for the right guys and then get out of the way and let the sex unfold naturally.”

With Jocks now officially re-launched, Falcon Entertainment’s four brands are back up and running together for the first time in five years. Montgomery commented further, “We’re thriving in a very challenging environment and with the re-launch of Jocks and the continued success of Falcon, Mustang and Falcon International we are well-positioned to be here for another 35 years.”

“Road Trip Vol. 1–Russian River” (JVP124), releasing on October 15th, will be followed on December 10th by “Road Trip Vol.2–Santa Cruz” (JVP125).